your best telemarketing focus is…
…Reach
Your focus right now needs to be on exposure and building your list of contacts.
Make sure everybody knows you are in business!
Ask prospects
if you can have an appointment
to send them presentations
for opportunities to quote
for a specific type of referral - especially if the previous 2 points came up empty.
Look into the psychology behind an effective pitch so that they don't tune out when you tell them what you do - the aim is to have them ask questions about it so that you can tailor it to their interests, not to vomit up all the points you find exciting.
Whether you are in B2B, B2C or e-commerce, use your existing network to spread the word.
Ask friends, family, past colleagues and clients, social media contacts... to think of you next time someone is complaining about (insert problem you solve) or someone who is looking for (product you sell).
Ask them for a specific referral, whether its a type of person/company or an actual name you would love to do business with that they already have a relationship with.
See other options: Research, Retention, Refinement
Psst.
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