All too often we see ad-hoc campaigns being sent with last minute information, but wouldn’t it be nice as a small business operator to be as organised and timely as the big guys with huge budgets and a team of ten?
When looking at keeping in contact with your clients there is a multitude of channels that can be utilised. Of course, the question is what is best for your business, and where are you going to achieve results?
Email newsletters are not a thing of the past, in fact it is more likely to result in business than social media! Unlike social media, you own your email data. You can't lose all your contacts and their details and you don't have to fight an ever-changing algorithm.